I have heard many questions from people about - what is this “Publicis” in Publicis Sapient’s name? Is Publicis Groupe same as Publicis Sapient?
Before joining Publicis Sapient, even I had little knowledge about the differences between the two. To give you a better idea, I am writing a Publicis Sapient Gurgaon feedback.
A brief history about Publicis Sapient – one of the Top IT organizations in India.
Publicis Sapient was founded in 1990 as a digital consultancy company in Cambridge, Massachusetts. It has a presence in India since the early 2000s when it was known as simply Sapient/Sapient Nitro/Sapient Global Markets/SapientRazorfish as various mergers and acquisitions happened over the years.
In February 2015, Sapient became a fully owned division of French advertising giant, Publicis.
How big is Publicis Groupe?
Publicis Groupe is a 95 years old marketing and advertising agency, which is also one of the “Big Four” agency companies in the world. Publicis Groupe also has a presence in India through its subsidiaries.
When I joined Publicis Sapient, I was awed by several Publicis Sapient employee reviews and how different organizations under Publicis Groupe work together. Publicis Sapient is majorly an IT organization where the majority of employees are developers and data analysts.
Finally, Publicis Sapient is a good workplace as it provides perks, salary and benefits as compared to Accenture, TCS, Cognizant and Deloitte in India. They respect work hours and personal time, so your work-life balance will remain good here.
For salary, you may have to negotiate occasionally to get as per market standards. But it should not be a problem, as Publicis Sapient has good people retention policy. To know more about work culture, hiring policies, please read Publicis Sapient employee reviews.
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